Book Trailer for “Crash Test”

“The Outsider’s Guide to the CrashTest Nation” is a young adult book for non-readers, by Rho Mack.

I worked with the author to capture the playfulness, mystery, and suspense of the novel in a book trailer she could use to market the book, including a Kickstarter campaign to fund the book’s art.

I made heavy use of Motion’s emitters for the clouds and various rains.

This was done on a tight budget, so I did things like use my iPhone as the mic, and used my laptop as a green screen.

Shoots that require taking bites of donuts are fine by me.

Posted in Video
2 comments on “Book Trailer for “Crash Test”
  1. Eric Wise says:

    Hey James that was really cool! I keep wondering if this is the next big trend. A buddy of mine also got a book trailer gig. Maybe there will be post-houses that just specialize in book trailers the way that “Trailer Park” specializes in film trailers? I guess time will tell…

  2. James says:

    Thanks, Eric! It was a lot of fun to make.

    I do think that book trailers are a growing market, and it’s a really fun thing- it’s like a music video in many ways. There’s a lot of room for creative story telling.

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